FACTORS THAT LEAD TO THE ADOPTION OF HUMAN RESOURCE ANALYTICS AMONG HR PROFESSIONALS

Abstract

The development of technologies supporting the use and application of data has contributed to the increased use of Human Resource Analytics among human resources (HR) professionals and decision-makers. The literature suggests that HR Analytics can help firms address strategic concerns. For instance, HR professionals who have integrated analytics as applied to HR processes have used crucial metrics that assisted the decisionmaking process by identifying HR-related issues. Nevertheless, HR Analytics remains in its infancy, and adoption among HR professionals is lagging. This study draws upon the theoretical frameworks of Diffusion of Innovation, the Theory of Planned Behavior, and the Technology Acceptance Model to identify why HR Analytics is not widely adopted. Specifically, this study investigates which factors influence the adoption of HR Analytics among HR professionals.