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dc.creatorHolbert, R. Lance
dc.date.accessioned2022-01-03T17:10:20Z
dc.date.available2022-01-03T17:10:20Z
dc.date.issued2014
dc.identifier.citationHolbert, R. L. (2014). DICTION as a Tool for Studying the Mass Media. In R. Hart (Eds.), Communication and Language Analysis in the Public Sphere (pp. 462-476). IGI Global. http://doi:10.4018/978-1-4666-5003-9.ch025
dc.identifier.isbn9781466650039
dc.identifier.doihttp://dx.doi.org/10.34944/dspace/7151
dc.identifier.urihttp://hdl.handle.net/20.500.12613/7172
dc.description.abstractThis chapter offers a systematic assessment of DICTION’s ability to address a wide range of media content. Each of the media-related works in this volume reflects a unique mix of communication inputs, and DICTION proves itself able to generate valid and reliable insights on a diverse range of material. In addition, the chapter focuses on a series of challenges (e.g., Message Tailoring, Hypertext, Interactivity) and opportunities (e.g., big data) for DICTION in relation to the study of media content. The program and the researchers who utilize it need to continue to evolve with the changing media landscape in order to generate practical knowledge that is relevant to improving communication.
dc.format.extent17 pages
dc.languageEnglish
dc.language.isoeng
dc.relation.ispartofFaculty/ Researcher Works
dc.relation.haspartChapter appears in: R. Hart (Eds.). (2014). Communication and Language Analysis in the Public Sphere. IGI Global.
dc.relation.isreferencedbyIGI Global
dc.rightsAll Rights Reserved
dc.titleDICTION as a Tool for Studying the Mass Media
dc.typeText
dc.type.genreBook chapter
dc.description.departmentCommunication and Social Influence
dc.relation.doihttps://doi.org/10.4018/978-1-4666-5003-9.ch025
dc.ada.noteFor Americans with Disabilities Act (ADA) accommodation, including help with reading this content, please contact scholarshare@temple.edu
dc.description.schoolcollegeKlein College of Media and Communication
dc.temple.creatorHolbert, R. Lance
refterms.dateFOA2022-01-03T17:10:20Z


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