Avoiding panic during pandemics: COVID-19 and tourism-related businesses
Genre
Post-printDate
2021-03-14Author
Hu, HaishengYang, Yang
Zhang, Jin
Department
Tourism and Hospitality ManagementSubject
COVID-19 impactBusiness response
Social responsibility behavior
Small and medium-sized businesses
Policy positioning matrix
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http://hdl.handle.net/20.500.12613/6274
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https://doi.org/10.1016/j.tourman.2021.104316Abstract
The COVID-19 pandemic has brought devastating impacts of an unprecedented scale to tourism-related businesses due to governments instituting mobility restrictions and business closures worldwide. In this research note, we present the results of a survey involving 1,212 tourism-related businesses in Jiangxi province, China, in late February 2020. The survey covered various topics, including (1) self-evaluated effects of COVID-19, (2) business responses, (3) social responsibility behavior, and (4) anticipated government policies. Findings from mixed-effects (ordered) logit models revealed that small-sized businesses appear particularly vulnerable to the pandemic. Social responsibility behavior is determined by business size, local pandemic circumstances, and local tourism dependence. Different businesses favor distinct government aid policies. Based on estimation results from our econometric models, we plotted a policy positioning matrix to identify appropriate policy measures for diverse businesses.Citation
Hu, H., Yang, Y., and Zhang, J. (accepted). Avoiding panic during pandemics: COVID-19 and tourism-related businesses. Tourism Management. doi: 10.1016/j.tourman.2021.104316Citation to related work
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