ANALYZING THE ROLES OF BUYERS, SUPPLIERS AND EMPLOYEES ON THE ADOPTION OF DISRUPTIVE TECHNOLOGY
Genre
Thesis/DissertationDate
2014Author
Obal, Michael WilliamAdvisor
Di Benedetto, C. AnthonyCommittee member
Fong, NathanKunz, Werner
Lancioni, Richard A.
Department
Business Administration/MarketingSubject
MarketingBuyer-supplier Relationships
Disruptive Innovation
Interorganizational Trust
Technology Adoption
Permanent link to this record
http://hdl.handle.net/20.500.12613/3348