Using Positive Reinforcement as an Intervention to Increase Breastfeeding for New Mothers in a Low-income Population

Abstract

According to professionals breastfeeding is the preferred method of providing nutrition for newborns worldwide. Breastfeeding rates among low-income mothers are very low due to the lack of support and early introduction of formula. The present study examined the effects of providing these mothers with reinforcement to encourage breastfeeding. The mothers tracked their feedings using a simple breastfeeding mobile application in order to receive reinforcement. The mothers were also offered breastfeeding support if they were having any difficulties. Keywords: breastfeeding, reinforcement, mobile application, support