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Perceived Effectiveness Of Diversity Management Initiatives: After The Black Lives Matter Movement Of 2019

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Thesis/Dissertation
Date
2024-05
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Business Administration/Strategic Management
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http://dx.doi.org/10.34944/dspace/10278
Abstract
Corporations closely monitor social change to assess potential risks to their strategic objectives. As seen in the social unrest of 2019, their reliance on diversity initiatives demonstrated their solidarity. Such efforts, heightened by stakeholder influence can obscure the attitudes and perceptions of those they most rely upon to carry out these policies. While corporate leaders set these initiatives, managers implement and oversee them. This dissertation explores managerial attitudes and perceptions toward diversity management initiatives. It benchmarks this endeavor through two studies. Study 1 establishes the groundwork for this investigation by building a theoretical framework and identifying a research gap concerning the need for validated Diversity Management Initiatives (DMI) scales. Study 2 methodologically develops novel DMI measurements and assesses the current state of managers’ demeanors toward diversity mechanisms. This research provides valuable, scholarly insights into diversity management's contemporary, shifting landscape.
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