Loading...
I Knew it All Along! Evaluating Time-of-Decision Measures in the 2008 U.S. Presidential Campaign
Kogen, Lauren Gottfried, Jeffrey A.
Kogen, Lauren
Gottfried, Jeffrey A.
Citations
Altmetric:
Genre
Post-print
Date
2011-10-25
Advisor
Committee member
Group
Department
Media Studies and Production
Permanent link to this record
Collections
Research Projects
Organizational Units
Journal Issue
DOI
http://dx.doi.org/10.1007/s11109-011-9182-9
Abstract
This paper evaluates the two most common methods of measuring voter time-of-decision—the recall method and the panel method—and asks whether the two methods are consistent with each other. Using data from the National Annenberg Election Survey collected during the 2008 U.S. presidential election, the findings suggest that these two methods measure different concepts, and thus cannot be used interchangeably. Furthermore, discrepancies between the two methods suggest that the accepted model of early, campaign, and late decision-making should be adjusted to account for a fourth group of voters that never changes their vote intention, but does not truly commit to that intention until later in the campaign. The concept of uncommitted early deciders is offered to describe this group, created by combining the two methods.
Description
Citation
Kogen, L., & Gottfried, J.A. (2012). I Knew it All Along! Evaluating Time-of-Decision Measures in the 2008 U.S. Presidential Campaign. Political Behavior, 34(4), 719–736. https://doi.org/10.1007/s11109-011-9182-9
Citation to related work
Springer
This version of the article has been accepted for publication, after peer review and is subject to Springer Nature’s AM terms of use, but is not the Version of Record and does not reflect post-acceptance improvements, or any corrections. The Version of Record is available online at: http://dx.doi.org/10.1007/s11109-011-9182-9
This version of the article has been accepted for publication, after peer review and is subject to Springer Nature’s AM terms of use, but is not the Version of Record and does not reflect post-acceptance improvements, or any corrections. The Version of Record is available online at: http://dx.doi.org/10.1007/s11109-011-9182-9
Has part
Political Behavior, Vol. 34
ADA compliance
For Americans with Disabilities Act (ADA) accommodation, including help with reading this content, please contact scholarshare@temple.edu